Institution and audience

Institution and audience Media institution – companies that provide media content – audio-visual, print-based, internet based, interactive. - TV-BBC, ITV - Music-Adeline Records, lookout records, - Movie- Hammer House - Video Games Cross-media convergence – this is when products are produced and distributed across two different platforms. Technological convergence – when different technologies come together on one device Media in the 1960s Newspaper - Printed on paper, sold in shops or delivered by paper boy News reports- radio, cinema Music- Radio, Concerts/Festivals , Records Current media Newspaper- Printed and bought in shops, delivered by paper boy, access by phone, tablet, laptop/computer, kindle and TV News reports- radio, TV, Laptop/computer, tablet, phone, kindle, games consoles (PS, Xbox) social networking. Music- radio, concerts/Festivals, CDs, Laptop/ Computer, Phone, Tablet